Latin American Economy & Business - June 2019
Despite tariffs, will BMW prosper in Mexico?
There is a time lag on any investment decision. German car maker BMW took the decision to build its first plant in Mexico in July 2014. Now, almost five years later, the US$1bn-plus plant has just opened in San Luis Potosí. With the rise of US protectionism the business climate facing BMW is undoubtedly more difficult. But BMW executives remain optimistic.
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